The ‘Campaign for the Revitalisation of Ale’ was formed on 16th March 1971 but changed it’s name in 1973 to the now universally recognised ‘Campaign for Real Ale’.
The mission to revive the fortunes of real or cask ale has gone on to to become the most successful ever consumer campaign in the UK. There are now nearly 192,000 members nationwide [December 2018].
CAMRA’s work is never done as it continually strives to protect the long-term future of real ale, real cider and real perry. CAMRA also recognises and supports the benefits of moderate social drinking.
Some of CAMRA more recent campaigns include :- Cutting the Tax Burdens on Pubs ; Promoting and Protecting Pubs ; Pubs and Wellbeing ; Promoting Real Ale, Cider and Perry ; Pubs Code and Adjudicator ; Alcohol Guidelines ; Clubs Campaigning.